shaping culture at scale. designing the artifacts of our time.
Suuronen
about the founder
Laura Suuronen is a Finnish designer and creative director working where cultural ambition meets commercial consequence. Her practice spans museum collections and Academy Award campaigns, artist monographs and major global brand initiatives.
Netflix brought in Laura to design Assouline’s Roma coffee table book at a critical stage. The final work was embraced by Cuarón and contributed to the film’s Academy Award success. Laura’s exhibition poster for Lahti Art Museum challenged conventional approaches and drove a 150% increase in museum visits.
Following her education at Aalto University, Laura worked in Helsinki, London, and Los Angeles, collaborating with agencies including TBWA\Media Arts Lab, Siegel+Gale, and BBH on global campaigns, product launches, and rebrands. In parallel, she was entrusted with commissions spanning museums, cities, film, music, fine art, and publishing.
Studio Suuronen exists for work where cultural intelligence and experienced judgment make a tangible difference.
approach
Drawing from Nordic design traditions that prioritize essential function, Studio Suuronen approaches design as authorship shaping how people experience, understand, and move through the world.
The studio collaborates with artists, cultural and entertainment producers, brands, and institutions at pivotal moments: when an era is being defined, a project is launched, a body of work is made permanent, or an organization recalibrated. Often this means getting involved before goals, formats, or outcomes are fully defined, while the greatest opportunities and the most costly blind spots are still hidden.
Each project begins by excavating what is genuinely distinctive and sharpening it into its boldest, most precise form. The work feels inevitable — clear in its intent, confident in public, and able to endure. It takes form across books, packaging, identities, exhibitions, and environments.
services
Brand Experience Design
– Identity Design
– Brand Strategy & Positioning
– Design Systems
– Art Direction
– Communication Strategy
– Campaigns
Publications & Artifacts
– Concept & Narrative Architecture
– Editorial Development
– Book Design
– Publication Design
– Packaging
– Special Projects
Spatial & Interventions
– Experiential Design
– Exhibition Design
– Brand Installations
Strategic Consulting & Creative Oversight
– Design Consulting
– Cultural Strategy
– Fractional Creative Direction
– Curation
selected clients
Assouline
Columbia Records
Galerie Anhava
Helsinki Art Museum
Lahti Art Museum (Malva)
Los Angeles Philharmonic
Netflix
Tammi Publishers
The Museum of Moving Image
University of Helsinki
contact
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® 2026